The world’s first four-sided, centre-hung, stadium video display consists of four Diamond Vision LED video screens, with the two main high-definition sideline displays measuring 22m high by 49m wide, and two Diamond Vision end-zone displays measuring 9m high by 15.5m wide. Weighing 544 tons, the screens are suspended 27.5m feet directly over the centre of the playing surface and stretch from nearly one 20-yard line to the other.
With a total viewing area of over 1,058 square-metres, the Diamond Vision display is equal to around 3,268 52-inch televisions, and is comprised of 10,584,064 individual LEDs.
“This was probably the most exciting project we’ve ever been involved with,” said Mark Foster, general manager of Mitsubishi Electric’s Diamond Vision Systems. “The Dallas Cowboys are one of the most innovative teams in the NFL, and their new stadium reflects that. These scoreboards and displays are the realisation of the Cowboys’ commitment to their fans and the sport. We are very proud that the Cowboys organization turned to Mitsubishi Electric to deliver their vision as part of this incredible project.”
"We’re extremely proud of our world-class Mitsubishi Electric Diamond Vision screen,” said Dallas Cowboys Owner Jerry Jones. “We have designed everything about Cowboys Stadium to provide an unequalled experience for our fans, and this screen is the centrepiece of what we have created for them.”
Mitsubishi Electric has now been recognised by Guinness World Records five times for its accomplishments, and the Cowboys’ board is the fourth Diamond Vision screen to be honoured by Guinness. The first came in August, 2003, for the World’s Longest Video Display at the Hong Kong Jockey Club Sha Tin Racecourse in Hong Kong. In March 2005, GWR recognized the Diamond Vision LED display at Turner Field in Atlanta as the World’s Largest High-Definition Television Screen, and in September 2005 the Mitsubishi Electric video board at the Japan Racing Association Tokyo Racecourse was certified as the World’s Largest Television Display. In 1993, Mitsubishi Electric was recognised for designing and installing the world’s fastest elevator — capable of travelling at 750 meters per minute — at the Landmark Tower in Yokohama, Japan.
Mitsubishi Electric, the Official Large Outdoor Video Display Provider of the PGA TOUR, was the first company to introduce large-scale video display boards for the 1980 Major League Baseball All-Star game at Dodger Stadium. Since then, Mitsubishi Electric has been recognised as the leader in visually stunning displays for sports facilities, advertising, entertainment and communications. Other installations include the first-of-its-kind high-definition display at Yankee Stadium the first 32:9 ratio HD scoreboard at AT&T Park in San Francisco Times Square’s first HD display at MTV studios traffic-stopping marquees at Bally’s and Caesars Palace in Las Vegas a massive 11-screen display at Times Square in New York City and the largest indoor HD screen in North America, the 10m x 33.5m screen at the Colosseum in Las Vegas.