Commentator Stephen Wadds posted this story on his blog concerning the changes to UK media licensing. These moves by the NLA are deeply controversial and will inevitably make life much more difficult for PR agencies, and for their clients who will ultimately have to bear the cost of this licensing. This development has to be set against Google’s recent announcement of its plans to restrict access to newspaper content. It looks like there will be some fairly big changes ahead in 2010 for web users and communications professionals alike.
NLA web clipping licence to go ahead in the New Year
I have followed the NLA’s plan to licence the use of paid-for business-to-business web content from newspaper web sites since the NLA announced its plans in June (search my blog for content tagged NLA for more information). Since then publishers have started to raise pay walls and take on Google in a bid to monetise content.
Six months is a long time on the Internet and especially so for newspaper publishers running loss making web operations.
The NLA said today that the web licensing scheme will go ahead from 1 January 2010. Press clipping agencies, web aggregators, PR agencies and client organisations that track web clippings on newspaper web sites will need a licence. Free consumer services will not be affected.
In September the NLA said that the move will generate an estimated £2 million and while this won’t make a significant dent in the £1 billion production budget of the UK newspaper industry, it will ensure that publishers recover a contribution from the after market for web clippings.
In a press release issued today the NLA said that it has reached agreement with almost all press cutting agencies but that it still needed to agree terms with “a small number of paid web aggregators”.
“Newspaper publishers, which own the NLA, have written to the remaining aggregators to express their full support for the NLA’s initiative. The letter makes clear that the publishers and NLA will pursue non-compliant aggregators with technical and/or legal measures as necessary.”
In agency-land any move to implement additional costs will be inevitably be challenged but the ongoing debate about monetising newspaper web content will help the NLA’s case.
NLA web clipping licence to go ahead in the New Year | Wadds’ PR Blog
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Posted by Editor
You remember this one from the days of telex directories. It comes in the mail, looking very official. It seems to be your official listing in the ISE catalogue as it mentions ISE and headlines "Exhibitors Directory in the Expo-Guide." The letter (with your name and address pilfered from a previous ISE catalogue or a web site) says “The update of your pre-registered listing in our exhibitors directory is essential…” So fill in any changes in your details and send it back. Right….
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Japan Machine Orders Rise More Than Expected; Recovery May Last
November 16, 2009From Bloomberg.com
By Jason Clenfield and Tatsuo Ito
Nov. 11 (Bloomberg) — Orders for Japanese machinery rose more than twice the pace economists estimated in September, signalling that a recovery in the world’s second-largest economy may be sustained.
Orders, an indicator of business investment in three to six months, climbed 10.5 percent from a month earlier, the Cabinet Office said today in Tokyo. The median estimate of 25 economists surveyed by Bloomberg was for a 4.1 percent increase.
The yen gained and stocks rose, led by machinery makers Fanuc Ltd. and Kubota Corp., after the report showed businesses are becoming more willing to invest in equipment as profits recover. Companies from Toshiba Corp. to Elpida Memory Inc. have announced plans to build factories or increase capacity in the past month after beating their own earnings estimates.
“The bottom is probably behind us for capital spending,” said Masamichi Adachi, a senior economist at JPMorgan Chase & Co. in Tokyo. “The retrenchment phase is over and the corporate sector as a whole should gradually pick up in a self- sustained way.”
The yen climbed to 89.61 per dollar at 12 p.m. in Tokyo from 89.76 before the report was published, building on the currency’s 7 percent advance in the past three months. The Nikkei 225 Stock Average added 0.2 percent. The Topix Machinery Index of 124 companies advanced to the highest this month.
Second Expansion
Figures due Nov. 16 may show Japan’s economy grew at a 2.9 percent annualized pace last quarter, according to the median estimate of economists surveyed by Bloomberg. It would be the second consecutive expansion since the economy emerged from its worst postwar recession and the first since Prime Minister Yukio Hatoyama’s government took power in September.
Reports today showed the recovery in China, Japan’s largest market, is gathering steam. Industrial production rose 16.1 percent in October from a year earlier, the most since March 2008, the statistics bureau said in Beijing. Retail sales gained an annual 16.2 percent, and urban fixed-asset investment climbed 33.1 percent in the first 10 months of this year.
Japan’s business spending may add to growth for the first time since the first three months of 2008, analysts predict. The Cabinet Office today forecast orders will increase 1 percent in the three months ending Dec. 31, which would be the first advance in seven quarters. It also raised its assessment of the indicator, saying that it is showing signs of bottoming.
Level Still Low
“The level of capital spending is still very low even though it started to pick up,” said Rei Tsuruta, economist at Mitsubishi UFJ Research and Consulting Co. in Tokyo. “Today’s report showed signs that spending is starting to bottom.”
A rebound in capital spending, which accounted for about a third of the economy’s growth during the six-year expansion that ended in 2007, would lend stability to a recovery that has depended on temporary factors including government stimulus and a rebound in production spurred by run down inventories.
Improved earnings have provided companies with money to invest, while economic growth in Japan’s overseas markets has rekindled demand. Exports grew 10.4 percent last quarter from the previous period, according to Cabinet Office trade figures measured by volume.
Pretax profit at the more than 900 Japanese companies that had announced earnings as of Nov. 10 doubled in the quarter ended Sept. 30 from the previous three months, according to data compiled by Bloomberg News. Even after the gain, profit was still 40 percent below the same period last year.
Toshiba’s Factory
Better earnings are already encouraging companies to spend. Toshiba, Japan’s biggest maker of semiconductors, said last month it will spend 25 billion yen ($277 million) to build a lithium-ion battery plant in Niigata, northern Japan. Cost cuts last quarter helped the company narrow its loss to 200 million yen from 27 billion yen during the same period last year.
Elpida Memory, Japan’s largest computer memory-chip maker, last week raised its estimate for capital spending in the fiscal year by 50 percent to 60 billion yen, citing increased orders for gear to make more advanced semiconductors. Shares of machinery makers have risen this year, with Fanuc up 21 percent and Advantest Corp. climbing 41 percent.
“Executives feel that we’ve escaped the crisis and now we have to think about a more normal situation,” said JPMorgan’s Adachi. “It’s less benign than in the five years through 2007, but there’s still going to be positive growth and you have to compete with competitors in Asia.”
To contact the reporters on this story: Jason Clenfield in Tokyo at jclenfield@bloomberg.net; Tatsuo Ito in Tokyo at tito@bloomberg.net.
Last Updated: November 10, 2009 22:04 EST